Trailer: How to overcome customer anxiety by giving them a safe journey and candies in the box. Artwork

The UnNoticed Entrepreneur

Business marketing for entrepreneurs.

I talk with entrepreneurs and experts about how to build a brand and generate more leads.

My name is Jim James. I've built my own companies on 3 continents since 1995 , including a multi office public relations agency.

On the show I bring you tools and tactics that you can put into practice on the same day.

I also publish a magazine and newsletter.

Please visit and sign up to stay up to date:

https://www.theunnoticedentrepreneur.com

All Episodes

The UnNoticed Entrepreneur

Trailer: How to overcome customer anxiety by giving them a safe journey and candies in the box.

June 10, 2021 • Jim James

Get Noticed! Send a text.

Overcoming trust anxiety is a central part of mapping out the customer journey and in this episode I share what I learnt from how one company fixed a broken MacBook Air. The company is e-Fix and frankly I recommend both their practice and their service.

I mention some customer journey mapping tools including:
https://creately.com/
totango.com
miro.com
SEMrush.com

Buzzsprout - Let's get your podcast launched!
Start for FREE

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

Subscribe to my free newsletter

https://www.theunnoticedentrepreneur.com/

Jim James: 0:00

We all talk about the customer journey, but how many of us have mapped out our customer journey so that those people that we would like to do business with us would find us, and get to like us and to trust us and eventually to give us their money? Now, this may not seem like PR, but actually it's all around trust, and public relations creates trust with people that may or may not have ever have met you. And when you're making a purchase online, trust, whether it's a consumer or a B2B element is a central part of any transaction.