The UnNoticed Entrepreneur
Business marketing for entrepreneurs.
I talk with entrepreneurs and experts about how to build a brand and generate more leads.
My name is Jim James. I've built my own companies on 3 continents since 1995 (that's right pre-internet), including a multi office public relations agency.
On the show I aim to bring you tools and tactics that you can put into practice on the same day.
I also publish a magazine and newsletter.
Please visit and sign up to stay up to date:
https://www.theunnoticedentrepreneur.com
The UnNoticed Entrepreneur
48% of tech buyers' purchases are mainly based on analysts' opinions. Here's how you can be on their radar to get your business noticed
According to an IDG study, 48% of tech buyers make a purchasing decision based mainly on analysts' opinions, and it is, in fact, a key part of public relations.
In this episode, I talk about an organisation of these analysts called Analyst Relations and how they can help you #getnoticed. I also shared how you can #getnoticed by analysts, how to be on their radar, and how they can be a key part of your public relations and increase your sales.
CCgroup has the analyst reports where some of the statistics I mentioned come from.
Post Podcast Production by: XCD Virtual Assistants
Descript is what I use to edit the show.
All-in-one audio & video editing, as easy as a doc.
Social listening - google alert killer!
Generate leads and market your product using social listening
Graphic design toolbox - Visme
Create visual brand experiences for your business whether you are a pro designer or a total novice.
Build responsive quizzes
Generate higher quality, higher converting leads
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